Destination Southwest Nova Association Updates!

Chronicle Herald Banner Ad Opportunity

Share a full colour Banner Ad in the Chronicle Herald with DSWNA!  Regular price for this ad spot is $595 + hst.  Member Price: $395 + hst.  The ad is 11 1/2'' wide x 1 3/4'' high.  Each insertion will be located on the front page of the Provincial section of the newspaper. 

Beginning on Friday, February 1st, 2008, banner ads will run every second Friday until June.  You can book as many or as few as you like!

The Chronicle Herald is a major Provincial newspaper, it reaches 299,000 readers daily and online it attracts 51,000 hits per day! 

Spaces are limited, so book now by calling Jeanette Joudrey at: (902) 634-8844 or email: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it  

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Getaway Package Opportunity: Promote your tourism business for free!

Over the summer and fall months DSWNA has been offering ballots to visitors for a chance to win a trip to Southwest Nova Scotia.  This amazing opportunity will allow you to showcase your property/experience first hand and is a wonderful way to promote your business.  If you would like to offer overnight accommodations or an expereince to include in this getaway pacakage please contact Jeanette Joudrey at: (902) 634-8844 or  This e-mail address is being protected from spam bots, you need JavaScript enabled to view it to parktake.

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Can-Am Equine Emporium East - Moving to Windsor!

Can-Am Equine Marketing Inc. is thrilled to announce a new official location and dates for the Can-Am Equine Emporium East. 

Where: Hants County Exhibition Park, Windsor  

Dates: May 30-31 & June 1, 2008

Having outgrown their Truro location within its first two years in the Maritimes, this larger location is still central for the horse industry and large enough to allow for growth.

The Hants County Exhibition Park location is central to the Maritime Horse Industry and easily accessible via Highway 101, Exit 5A. This cost effective “Gotta Be There” Equine & Better Living Event further benefits its vendors and attendees by taking place during the Apple Blossom Festival, an event that brings over 150,000 people to the area and the Home Show (now referred to as the Better Living Show) are running concurrently, there will be a population explosion in the Valley!

Advertising Pricing: Banner, Print 

To take part in this exciting new advertising opportunity, click Here    

For more information, please contact Paul Maguire at: (519) 421-1189 or visit: www.emporiumeast.ca

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Bluenose II Maritime Festival

This will be one of the most talked about events of the year!  Bluenose II will be the centre of this promotion along with three other Tall Ships on the Toronto Waterfront.  The promotion will include a consumer travel show, travel trade and travel media receptions, entertainment, and animators - all supported by special media campaigns on radio and TV, as well as through print and public relations. 

Toronto residents will be able to see and hear an enticing sample of the many experiences within Nova Scotia.  This show is expected to attract about 50,000 visitors over the three day event. 

When: June 20-22, 2008

Where: Toronto, ON

For show details click Here

For a list of current booth sales/participants, click Here 

To Have Brochures Distributed at the Show:

Cost for 200 Brochures: Members - $50, Non-Members - $75

Deadline: May 30, 2008

For more information on where to mail or drop off brochures, please click Here   

For more information on how you can take part in this exciting opportunity, please contact Jeanette Joudrey at (902) 634-8844 or This e-mail address is being protected from spam bots, you need JavaScript enabled to view it  

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Atlantic Canada Showcase 2008

Atlantic Canada Showcase 2008 is the largest travel trade marketplace in ouir region.  Registration for both buyers and sellers will begin online on April 14, 2008 at www.atlanticcanadashowcase.com.  Seller registration will be accepted on a first-come, first-served basis, while adhering to the seller criteria and allotments for the province.

When: October 6-9, 2008

Where: Moncton, New Brunswick

Cost (until June 20): $800 for the first delegate and $400 for the second delegate.

Cost (after June 20): $850 for the first delegate and $450 for the second delegate.

Typically, Atlantic Canada Showcase sells out for sellers, so register early!

If you have any questions, please contact Gail Bremner at 1-888-944-8687 or This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

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Membership Discount Opportunity

As we continue to grow and move forward, Destination Southwest Nova Association would like to offer our valued members and opportunitiy to save on their 2008/2009 membership for the fiscal year April 1, 2008 to March 31, 2009.

The Association has developed a new Membership Referral Program for the upcoming year: If you sign up a new (not a renewal of an existing one) member by May 31, 2008 we will offer you a 15% discount off your membership.  If you sign up 5 or more new members by May 31, 2008, you will receive a 50% discount off your membership!

We value our members and it is only through collaborative strength in stakeholders and partnerships that we can continue to grow this vital destination marketing organization and draw visitors to the Fundy Shore & Annapolis Valley, Yarmouth & Acadian Shores and the South Shore.

Working together we can grow tourism in this region.  Call Betty d'Eon for more information: (902) 762-2910 or (902) 740-6347 or email: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

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DSWNA Marketing Opportunities

Destination Southwest Nova Scotia is pleased to offer members in good standing a variety of partnership opportunities for 2007-2008.  Click Here to view the document that includes:

  • SWNS Guide
  • SWNS Coupon Map
  • Online Advertising Opportunities
  • DSWNA Visitor Information Centre Vacationers' Special
  • Coastal Discoveries Guide
  • Saltscapes Magazine
  • Out & About Magazine
  • Southwest NS Sampler
  • DSWNA Travel & Trade Show 2008
  • Rendez Vous Canada
  • AAA Marketplace, Boston
  • Atlantic Sports & RV Show
  • Saltscapes East Coast Expo 

This year DSWNA will be developing a very exciting experienced-based pavillion for Saltscapes East Coast Expo. Please contact Marketing Director, Dustin O'Leary for more information or to get involved.

The DSWNA Parntership Program is an outline of opportunities available for the year, but is a living document and new opportunities may be presented to memebrs as they arise.  If you are interested in participating in any one of the opportunities please call Jeanette Joudrey at (902) 634-8844 or email This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

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New Membership Benefits on DSWNA Website!

As a member, you can now update your listing on the DSWNA website!  Simply login to the members portal and click "Update Your Listing" in the top right hand corner of the page.  Please contact  This e-mail address is being protected from spam bots, you need JavaScript enabled to view it or call (902) 634-8844 if you have any problems.

You can also now submit a logo of your business to be posted next to your listing.  The sizing requirement for the image is: width - 120px by height - 100px.  Please email them to This e-mail address is being protected from spam bots, you need JavaScript enabled to view it to have them posted.

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Promote Your Festivals & Events with DSWNA!

DSWNA would like to help members and organizations throughout the area to promote their festivals and events for 2008.  DSWNA will include all festivals and events submissions on the website's calendar listing. 

Organizers must fill out the Festivals and Events Registration Form and email it back to Betty d'Eon at: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it to have events listed on the website.  Please call: (902) 762-2910 or (902) 740-6347 for further details.

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Provincial Funding Applications 

This portion of the provincial Destination Opportunities Program is designed to provide assistance to festivals or events that impact increased visitation and spending to the Province.  To work towards achieving these goals, the Program is designed to provide cooperative (partnership) support to a maximum of 50% of costs associated with the direct-to-consumer marketing initiatives that are strategically in line with both the festivals'/events' mandate as well as the Province's objectives.  Applicable activities include marketing initiatives (i.e. brochure development / printing / distribution, advertising campaigns, direct mail initiatives, research, etc.) or new website development.

Applications must be submitted via DSWNA by May 5, 2008 for consideration. 

If you would like to take part in this program, please contact Jeanette Joudrey at: (902) 634-8844 or This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

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Training Sessions

If you have staff that would like to attend these service-oriented training sessions please contact Barb to register at: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .

Super Host - Wednesday February 27th at 8:30am, NSCC Shelburne Campus.

Service Excellence - Thursday February 8th from 8:30am-11:30am, NSCC Shelburne Campus.

Visit www.destinationsouthwestnova.com/member for more training sessions.

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Members News!

 


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