Marketing Opportunities from DSWNA

 Take a moment to fill out this survey for a chance to win free online advertising from DSWNA  


 

o       Atlantic Outdoor Sport & RV Show

o       Moncton Lifestyles Show

o       Saltscapes East Coast Expo

o       2010 Tourism Marketing Opportunities Program  - deadline March 31, 2010

o       Festivals & Events Marketing

o       Products & Experiences Marketing

o       DSWNA Website Advertising

o       Web-ads on destinationsouthwestnova.com

o       Online Coupons - $15 per coupon for 3 months

o       Municipal & Community Pages Update

o       2010 Web Marketing Opportunities on novascotia.com

o       Visitor Information Kiosk Program - deadline April 30, 2010

o       Renew your partnership with DSWNA and maintain your website listing

o       2010 See & Do Guide Maps 

o       Share Nova Scotia Favourites

o       Saltscapes Travel 2010

o       Travel Club Card - Motorcycle Guide

o       Free online advertising on iwannagothere.com - see example

o       Tourism workshop 'stepping stone' in promoting, marketing biosphere reserve

 

o       2010 Newspaper advertising program 

 *Please note: all invoices will be submitted to partners via email where possible  


 

Atlantic Outdoor Sport & RV Show - March 19-21, Exhibition Park, Halifax

Destination Southwest Nova Association is excited to be attending the Atlantic Outdoor Sports & RV Show this year and is offering partners the opportunity to send their brochures to be distributed at the show!  The cost is $30 (plus hst) per 200 brochures.  Please arrange to have your brochures at the DSWNA head office by Monday March 15th.  DSWNA invites any volunteers to participate at the tradeshow and showcase the region, please contact Liz Morine for further information: 365-3105 or email This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .  Show Features include:- the finest guides and outfitters from across North America- large retailers with sale prices on great outdoor gear- action packed demonstrations- comprehensive seminars from the most respected outdoor professionals and celebrities- boats, trucks, ATV's, RV's and more great outdoor gear. Show Hours: Friday March 19: 10:00am – 9:00 pm, Saturday March 20: 10:00 am – 8:00 pm, Sunday March 21:10:00 am – 5:00 pm.  Visit the show website for more information.  

 

Moncton Lifestyles Show - April 16-18

Destination Southwest Nova Association is attending the Moncton Lifestyles show.  We are currently looking for possible interest in participation from industry partners. There are currently 11 confirmed partners attending this show.  A 10x 10 booth space is $450.00 (+hst) each.  Our all inclusive exhibitor packages include:

- 8' drapery backwall
- 3' drapery sidewalls
- Booth carpeting
- Aisle carpeting
- Free Forklift service to and from your booth (up to 5,000 lbs)
- Feature listing in the Show guide and website exposure
- Exhibitor badges
- Free Parking

*The cost of travel & accommodations would be up to the participant.

Here is the link to the Moncton Lifestyles Show April 16 – 18:
http://www.masterpromotions.ca/joie-de-vivre-moncton.asp.  You will find the market survey results from last years show on this website as well.  For further information and to book your space please contact Liz Morine at 365-3105 or email This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .  

 

Saltscapes East Coast Expo - April 30, May 1 & 2, 2010, Exhibition Park, Halifax

PLEASE READ THIS IMPORTANT DATE CHANGE ANNOUNCEMENT FROM SALTSCAPES! Let’s go to the Expo! Exhibitor Registration for Saltscapes East Coast Expo 2010 is NOW OPEN! This event has been shown as one of the primary shows for promotion to the Halifax market. It receives an approximate attendance of 20,000+ visitors. Entering its sixth year, this fast-growing and immensely popular consumer show is custom-designed for the prosperous Atlantic Canadian consumer audience served by Saltscapes magazine. The carefully crafted atmosphere makes people smile as they enter through the door!  Southwest Nova Scotia vendors (Fundy Shore & Annapolis Valley, Yarmouth & Acadian Shores, South Shore) can book their booth, once again this year, through a Regional Partnership opportunity where all businesses will be highlighted through a Provincial Travel Region layout.  Rates are $1095 for a 10x10 and $745 for a 5x10 booth. Please visit http://www.saltscapesexpo.com/ to print your Destination Southwest Nova Association registration form.   As part of a new 2010 partnership with Saltscapes East Coast Expo, to help provide efficient administration services, payment for each individual booth will be made directly to Saltscapes East Coast Expo.  Booth registration will be on a first come, first serve basis with confirmation only being recieved once payment has been made.  DSWNA has pre-booked 38 booths for industry partners.  Because of the large volume, exact booth placement will not be possible until 80% of the booths have been confirmed.  DSWNA can guarantee industry placement within your Travel region.  Once 80% of the booths have been confirmed, we will work with each participant to confirm booth location.  For more information please contact Liz Morine at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .  

Web-ads on www.destinationsouthwestnova.com  

If you haven’t take the opportunity to check out the new web-ad program on the Destination website, now is a fantastic time to do so.  Your business could be showcased front and centre on the main page as one of ONLY 25 in the rotation.  Front Page Ad – large, prominently located, animated banner ad in a constantly rotating (every 30 seconds) pool of 25 ads.  Thousands of views a week!!  Click links the visitor directly to your own website or page of your choice.  Full tracking statistics available quarterly.  $100 / 6 month period.  Feature Page Ad – medium size animated banner ad, prominently located above partner listings in one of our 15 Feature Pages in the “What To Do / Experiences” section of the website.  Each page will feature 3 ads in rotation (every 30 seconds).  You can purchase ads on any feature page that suits your business type – Golfing, Markets & Farms, Outdoor Adventuring, etc.  $25 / 6 month period. Contact Kevin Estey at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it  to book your ad! Ads can be provided by the customer according to our specifications, or can be created by our designer (at an additional cost).  All ads are subject to specific visual and message criteria –we reserve the right to refuse any ad we deem does not meet these criteria.

 

Online Coupons

Would you like to further market your tourism business by purchasing coupon space on the DSWNA website?  Visitors are able to print the coupon page and bring it with them or call you to book! Simply provide your coupon title, 40 word description, 4 lines of contact information the discount information and expiry date (coupons should be good until the end of each month) and submit it to This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .  The cost is only $15 plus hst for 3 months.  View the page here.    

Municipal & Community Pages Update 

As part of our ongoing work to refresh our website content and provide visitors with the most accurate and up to date information, we are revamping all existing community pages and creating new Municipality Pages for the “Explore The Area” section of the Destination website. We encourage each community, town and municipality in the region to gather together a handful of images, including crests and logos and a few paragraphs of text that best describes the most important and interesting aspects of your area, and to send them to Kevin Estey at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it , to be included in this refresh.  

 

Travel Club Card - Motorcycle Guide 

This year to mark our 10th Anniversary, Motorcycle Tour Guide Nova Scotia has launched the all new "Touring Rider Program".

Membership in the program is $15 and members receive the free guide automatically and a durable plastic Membership Card to present to our sponsors all across Nova Scotia.

Member motorcyclists can save from 10-25% on their purchases at our participating sponsors across Nova Scotia on essentials such as lodging, food service, leather clothing, motorcycle parts & service, new tires, and much more.

We even have 10% discounts on lodging in New Brunswick and PEI (at our affiliate sponsors only) enabling riders to save on their way to Nova Scotia!

We were the first free Motorcycle Touring Guide in North America and this is the first motorcycle discount program that encompasses such a wide scope of savings available for motorcyclists in North America.
 
Sponsorship in the Touring Rider Program is limited to OUR advertisers ONLY; giving them the edge over their competition in their area. Sponsors receive a decal for display on their property and a logo to place on their website showing they are official sponsors of the program.

The Touring Rider Program was designed to drive motorcyclists to our advertisers; and create an opportunity for the visiting rider to save enough on their daily expenses to fill or "almost" fill their gas tank the next day. A new concept in today's competitive marketplace for visitation.
 
For more information on the program please call toll free 1-866-250-7777; or visit our website:
http://www.motorcycletourguidens.com/touring-rider-program